A Cancer is Growing in Gaming - "Play to Earn"

Ubisoft (during their Quarterly earnings call) have us an inside look at exactly what strategies they intend to pursue in the coming weeks, months and years.

One of those strategies, is "play to Earn"... A ruthless, predatory model of monetizing the userbase that will leverage NFTs, Blockchain, and aggressive advertising to engage and snare large groups of players who desperately need, or want, to earn money.




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