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The Twisted Psychology of Mobile "FAILvertising"

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Mobile Gaming is an industry built on predatory practices, but with extremely effective advertising techniques, I wanted to examine why and how Mobile game "FAIL" ads seem to be so successful despite their insultingly boring premise.

Turns out... you can pretty easily prey on human self importance, with simple but wildly efficacious techniques to make them think "I can do better"

Royal Match, Evony, Top War and Hero Wars are all culprits of what I call "Failvertising" which incorporates everything from psychological manipulation, to Meyers Briggs personality trait exploits.




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#mobilegame #gaming #phone
Category
Call of Duty
Tags
mobile games, mobile gaming, top war
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